Agency Partnership with Influence Marketing

Project Overview

We worked with the amazing Influence Marketing team between 2019 until 2023 to support establishing their digital inhouse team and advancing some of their sophisticated processes for XM and Digital production. Working with Influence Marketing has been one of the most reward experiences, providing us opportunities to access their portfolio of enterprise clients and some tough challenges they faced.

As our main project, we developed a comprehensive CRM and Campaign management system for Influence Marketing to continue positioning them as a pioneer in the XM. Going from old-fashion iPad apps that were side-loaded with offline data syncing to modern API-driven, PWA and Cloud base apps that could run on any device and securely transmit the data to cloud and CRM. Working with Influence Marketing we transitioned to the new system leveraged for hundreds of eXperiential marketing campaigns for GoodLife Fitness.

Developing proprietary systems for another agency was an interesting project, requiring us to integrate fully and become one team for near three years to design, develop and deliver the systems while hiring some amazing talents that were onboarded with the new technologies and continue maintaining them moving forward.

In addition to software architecture and development, Noble Pixels team played a pivotal role through our Team as a Service platform, to provide flexible on-demand support for number of critical projects.