I always enjoy teaching business owners about SEO. It’s amazing when they get so impressed with their own data, just knowing for what search queries they are being visited and where their visitors are coming from. Doing SEO requires a mix of knowledge of Web and Marketing. In the simplest way, we look at the […]
This list was originally gathered by Anthony Roffidal, our information architect and SEO specialist for instructing our internal team for launching new websites. Step 1: General Robots.txt Adding Analytics tracking code Implementing all tracking events on CTA and in nav (optional) Url rewriting to strip off www sitemap.xml Crawl website to make sure no link […]
Imagine what you could do with $10,000 USD of in-kind advertising every month from AdWords, an online advertising solution from Google That’s what Google says on their Google Grant for non-profits page. They suggest that you could hire more volunteers, attract more donations and share your cause with the world. Web development and Search […]
In the last 10 years, I’ve heard many stories about the future of SEO. Now it is time to ask ourselves, isn’t it simply, honesty? Some awesome teams like MOZ and Searchengineland try hard not to sacrifice content over sensationalism, and that’s what make them stay around. And somehow, these teams strategy is like SEO itself, […]
Interestingly enough, many web development companies don’t differentiate website redesign from building a new website from scratch. Well, it is different, and for many business owners and managers, it’s one of the biggest decision they’ll make in years. Should I revamp my website completely since I know it is a bit dated? What if I lose my […]
As a web developer and an SEO specialist at the same time I find myself conflicted many times between both hats. As a web developer I care about clean code and easy ways to create new content, and as an SEO guy, I’m obsessed with the way Google indexes my website, internal linking, breadcrumbs and alt […]
After a few years of working in various areas of web development, SEO and web design, there is one thing I’ve heard a lot: cannibalism. Even though I’m sure people love to talk about ethnology; in most cases, I was listening to classic SEO language, whether it is to make one’s look brighter, or to […]
If you have a website, you’ve probably heard about Search Engine Optimization or SEO. It is in broad terms, the art of making a website rank higher in Search Engine Result Pages (SERP). If you wonder whether or not your website needs SEO, don’t. Every site needs it. The questions to ask yourself is why, how and what?